E-Commerce Growth / Paid Media / Shopify / Live Commerce

Silva Systems

E-commerce growth systems for product-based brands.

I build the online systems that help real products sell: Shopify websites, paid ads, email/SMS, TikTok Shop, live commerce workflows, creative assets, and backend processes that connect into one growth engine.

01 / Build Shopify, websites, product pages, and storefront systems.
02 / Grow Paid ads, email/SMS, campaign setup, and ROAS-focused channel support.
03 / Launch TikTok Shop, live commerce, product listings, and sales-channel setup.
04 / Maintain Backend workflows, streamer systems, creative updates, and better daily operations.
Proof of Systems

Selected proof points from e-commerce systems built around storefronts, paid media, owned channels, live selling, and product launches.

Performance 5x+ ROAS Selected e-commerce growth systems built around paid media, owned channels, and product campaigns.
Marketing channels 4+ Channels Paid ads, email/SMS, Shopify storefronts, TikTok Shop, and live commerce workflows.
Marketplace systems 4 TikTok Shops Seller Center setup, backend organization, product flow, access, and launch support.
Live selling 10+ Live Sellers Supported and co-managed live sellers across a high-volume TikTok and Whatnot live-selling operation.
Product systems Idea → Sales Product brands and offers taken from concept to storefront, marketplace, live selling, and launch.
01 / Work Archive

Work

A visual archive of growth systems, Shopify builds, creative assets, live commerce setup, and sales-channel work. Use the filters to view the work by what it helped create: better storefronts, better marketing, better launches, and better operations.

Vaulted Rarities product lineup and brand system

Vaulted Rarities

→

Brand creation, Shopify storefront, product structure, packaging, paid marketing, email/SMS, TikTok Shop, live commerce workflows, and internal systems built into one product growth channel.

Growth SystemShopifyPaid AdsTikTok ShopLive Commerce
Cardking47 studio/live-commerce setup

Cardking47

→

Live commerce systems, TikTok Shop support, streamer operations, OBS troubleshooting, product-flow systems, creative assets, and backend support.

TikTok ShopStreamer SystemsOBSCreative
DSGGrading website modernization screenshot with desktop and mobile presentation

DSGGrading

→

Website redesign, brand modernization, social content, graphics, and presentation systems that made the company look more current and consistent online.

WebsiteRebrandSocialGraphics
TGCSabers lightsaber duel lifestyle image

TGCSabers

→

Co-founded the e-commerce brand, built the Shopify store, shaped branding and product presentation, supported sourcing/manufacturing, ads, and customer experience.

Founder BuildShopifyProduct OpsAds
02 / Services & Project Types

Services

A welcoming breakdown of the services Silva Systems can offer. Website and Shopify builds show simple starting points; the rest is grouped by project type so clients can see what is possible and reach out for the right scope.

01 / Website + Storefront

Websites & E-Commerce Stores

The clearest public starting points. These are the main website builds, storefronts, refreshes, and Shopify systems that give a business a stronger place to send customers.

Need a website, storefront, or refresh?

Send the business, platform, number of pages/products, and what you want the site to do. I’ll scope the cleanest build path.

Ask About a Build →
02 / Marketing Channels

Marketing & Growth Systems

Systems for getting more traffic, opening more sales channels, organizing campaigns, and maintaining stronger performance across paid, owned, and marketplace channels.

03

Paid Ads & Growth Systems

Meta Ads, Google Ads, launch campaigns, ROAS-focused structure, creative testing, channel improvement, reporting support, and campaign organization.

Meta AdsGoogle AdsROASCampaigns
04

Email / SMS Marketing

Email and SMS support for product drops, promos, abandoned carts, customer updates, launch reminders, campaign planning, and owned-channel revenue.

KlaviyoSMSFlowsPromos
05

TikTok Shop & Marketplaces

Seller Center setup, marketplace backend organization, product listings, titles, descriptions, access/role guidance, launch planning, and product flow.

TikTok ShopSeller CenterListingsLaunch Prep
Marketing pricing depends on the system.

Campaign setup, ongoing ads, email/SMS, TikTok Shop, and growth support are scoped based on channels, budget, creative needs, and support level.

Inquire About Growth →
03 / Build Support

Service Systems & Launch Support

The extra systems that help a product-based business look better, launch cleaner, sell live, prepare products, organize workflows, or figure out what to fix first.

06

Live Commerce / OBS Systems

OBS setup, stream layouts, product pinning strategy, live selling flow, streamer notes, internal documentation, troubleshooting, and launch-ready systems.

OBSTikTok LiveStream FlowInstructions
07

Product Development & Launch Support

Product concept structure, offer direction, competitor notes, naming ideas, visual direction, packaging direction, vendor handoff notes, and launch planning.

ConceptsProduct PrepVendorsLaunch Kits
08

Creative Assets & Product Presentation

Ad graphics, banners, product visuals, mockups, packaging concepts, launch assets, product graphics, and visuals that make the offer easier to understand.

GraphicsMockupsPackagingLaunch Assets
09

Consulting, Audits & Monthly Support

Website audits, e-commerce reviews, launch audits, strategy calls, ongoing updates, Shopify support, TikTok Shop support, graphics, and growth support.

AuditsStrategySupportUpdates
Need a custom mix of services?

Most projects combine creative, storefront, channel setup, and operations. Reach out with the goal and I’ll recommend the cleanest package.

Scope a Project →
03 / Case Studies

Case Studies

Deeper project breakdowns built around the real system behind each project: the problem, storefront, sales channels, creative assets, backend workflows, tools, and visual proof.

Choose a project to view one focused case study at a time. Each project is organized around role, objective, what was built, systems created, tools used, and visual proof.

→ Vaulted Rarities

Brand Creation / Shopify / Paid Ads / Email / SMS / TikTok Shop / Live Commerce

Built the brand from product concept into a multi-channel e-commerce growth system across Shopify, paid media, email/SMS, TikTok Shop, product presentation, and live commerce. The work focused on building a real sales system, opening new channels, and keeping growth ROAS-focused instead of relying on one platform.

Objective

  1. Turn a product idea into a real product-based brand with clear positioning, packaging, and online presentation.
  2. Build a Shopify storefront and product page system that made the offer easy to understand, buy, and promote.
  3. Open and improve sales channels across paid ads, email/SMS, TikTok Shop, and live commerce while keeping ROAS the priority.

What I Built

  • Brand direction, product structure, packaging/mockups, Shopify storefront, product pages, and sales copy.
  • Paid media systems, email/SMS capture, TikTok Shop backend, product listings, and live-selling workflows.
  • Creative assets, product copy, internal documentation, streamer instructions, launch checklists, and ongoing channel improvements.
Systems Created

Shopify storefront and product-page structure, paid ad and creative workflow, email/SMS capture, TikTok Shop seller backend, live-selling/product pinning workflow, internal streamer instructions, and launch operations.

Tools Used ShopifyTikTok Seller CenterMeta AdsGoogle AdsKlaviyoSimpleTextingOBSPhotoshopIllustrator
Vaulted Rarities Shopify product grid and by-the-numbers storefront section
Vaulted Rarities product family and packaging lineup
Vaulted Rarities MTG Premium Pack product visual
Vaulted Rarities black premium pack close-up

→ Cardking47

TikTok Shop / Live Commerce / Seller Center / Graphics / Backend Support

Supported and co-managed live seller operations across Cardking47 and related TikTok/Whatnot selling channels, including TikTok Shop support, Seller Center systems, streamer support, OBS troubleshooting, product flow, creative assets, and backend coordination for a high-volume live commerce operation.

Objective

  1. Expand live-selling operations across TikTok Shop, Whatnot, and related sales channels.
  2. Create support systems around sellers, product access, stream setup, troubleshooting, and shop organization.
  3. Improve product presentation with studio setups, graphics, captions, content assets, and cleaner live-selling workflows.

What I Built

  • TikTok Shop Seller Center setup, account/channel launch support, backend settings, and product workflow support.
  • Co-managed live sellers with OBS support, stream troubleshooting, product flow, and live-commerce process improvement.
  • Creative assets, captions, product presentation visuals, studio setup support, and operational notes for sellers and live shows.
Systems Created

Seller Center backend setup, product listing and access workflow, livestream support process, OBS troubleshooting flow, Mega Live planning support, product-flow notes, seller/streamer operating instructions, and coordination across TikTok and Whatnot accounts.

Tools Used TikTok Seller CenterOBSWhatnotPhotoshopIllustratorCapCutPremiere ProGoogle Sheets
Cardking47 MTG live commerce studio setup
Cardking47 Pokémon live commerce studio setup
Cardking47 studio operations and product flow setup
Cardking47 TikTok Shop account stats crop
PokeSpins TikTok Shop account stats crop
PokieMart TikTok Shop account stats crop

→ DSGGrading

Website Rebrand / Brand Modernization / Social Content / Graphics

Started in data entry, learned the operational side of grading and customer orders, then moved into content, graphics, and brand support after the company updated its label. From there, I helped build a cleaner marketing presence and updated the outdated website to match the newer, more modern brand direction.

Objective

  1. Support a modern brand update after the company refreshed its grading label and visual direction.
  2. Move from data-entry operations into content, graphics, marketing support, and website improvement.
  3. Update the old website so the online presence matched the newer brand presentation.

What I Built

  • Website redesign and brand presentation updates built around the modernized company look.
  • Social media revamp across Instagram and TikTok with graphics, content assets, and more consistent brand visuals.
  • Operational support through data entry, order accuracy, content creation, and marketing-system improvement.
Systems Created

Modern website presentation, social content workflow, graphic asset style, brand-consistency update after the label refresh, and operational understanding from data entry translated into cleaner customer-facing content.

Tools Used Website DesignPhotoshopIllustratorCapCutInstagramTikTokGoogle SheetsExcel
DSGGrading website modernization with desktop and mobile layout
DSGGrading one-time offer marketing graphic
DSGGrading standard grading order form and web flow
DSGGrading slab product spread

→ TGCSabers

Co-Founder / Shopify / Product Development / Manufacturing / E-Commerce Operations

My first company after high school. Co-created the brand, built the Shopify website, and helped create the foundation for product development, sourcing, manufacturing communication, competitor research, ad creative, branding, customer service, and e-commerce operations. The company generated $300K+ in revenue in its first year.

Objective

  1. Create a product-based e-commerce brand from the ground up as a first founder build.
  2. Build a Shopify store and product presentation system for the product line.
  3. Support the business across sourcing, manufacturing, ads, competitors, customer service, and day-to-day operations.

What I Built

  • Shopify website, product pages, navigation, e-commerce sales flow, and product presentation.
  • Branding, ad graphics, product development support, sourcing notes, and competitor-informed strategy.
  • Customer service systems, manufacturer communication support, product launch workflow, and operating foundation.
Systems Created

Shopify storefront, product page and sales flow, sourcing/manufacturing communication process, ad creative workflow, competitor research notes, customer service flow, and first-year launch operations.

Tools Used ShopifyPhotoshopIllustratorMeta AdsProduct ResearchManufacturingCustomer Service
TGCSabers lightsaber duel lifestyle image
TGCSabers single lightsaber product lifestyle image
About

Derek Silva

I build e-commerce growth systems for product-based businesses across websites, Shopify, paid ads, email/SMS, TikTok Shop, creative, and live commerce. My work combines marketing, design, operations, content, and sales-channel setup so brands can look better, sell better, and run smoother online.

Silva Systems is currently a focused side project built around the work I have already done across brand launches, Shopify stores, ROAS-focused paid media, email/SMS, TikTok Shop, product presentation, and live-selling infrastructure.

Based in Sonoma County, CA Remote project work Product-based brands Resume ready

The Resume links in the header and final CTA are already set to resume.pdf, so you can drop your final resume file into the site folder when ready.

Vaulted Rarities Brand creation, Shopify, product systems, paid ads, email/SMS, TikTok Shop, live selling, packaging, and internal workflows.
Cardking47 TikTok Shop Seller Center launch, live commerce systems, streamer support, graphics, captions, and short-form video support.
DSGGrading Website redesign, brand modernization, social media revamp, graphics, and content creation.
TGCSabers Co-founder experience across Shopify, product sourcing, branding, ads, manufacturing, and customer experience.
05 / Start a Project

Project Inquiry

Send the business, product, current website, and what you want to improve. I’ll use the details to scope the cleanest path across website, storefront, marketing, creative, sales channels, or live commerce systems.

Tell me what you are building

A few details are enough to start.

The form opens an email draft with your answers, so it works cleanly on GitHub Pages without needing a backend. Keep it simple — the first message is just to figure out what system you need.

Website / Shopify Paid Ads Email / SMS TikTok Shop Live Commerce Creative
Email Directly
Ready when you are

Have a product, brand, or online store that needs a better system?

Most projects combine creative, storefront, channel setup, and operations. Reach out with the goal and I’ll recommend the cleanest path forward.